BATTERY-BIZ DEBUTS DURACELL ADVANCED POWER INVERTERS, UNIVERSAL ADAPTERS AT CES LAS VEGAS

CAMARILLO, CALIFORNIA – Battery-Biz Inc, a preeminent manufacturer and supplier of high-tech power products for the burgeoning Consumer Electronics industry, unveiled their newest Duracell® product innovations at the recent 2011 CES show.

Five new Duracell branded vehicle power inverters and two Duracell universal laptop adapters were presented to select members of key CE i ndustry organizations. The advanced features and streamlined designs of the new products captured the keen interest of both independent reps and corporate buyers from many of the nation’s largest retailers.

The newly debuted products incorporate many forward-thinking technologies that will directly connect with a wide variety of marketplaces from mobile offices to travel and recreation, making them ideal for multi-tasking executives, traveling workers, students, and casual electronics users alike.

All of the new inverters and adapters feature the industry’s fastest and most powerful 2.1 Amp USB charging ports, making these models among the first to market with sufficient power to support the popular Apple iPad along with tablet PCs, e-readers and multi-function smartphones – many of which also debuted at the CES show.

These latest Duracell product additions are also capable of simultaneously powering and charging two or more electronic devices with ease, providing incredible convenience for today’s multi-tasking consumer. Laptop users can run and recharge their portable computer at the same time that their iPad, cell phone, MP3 player or other portable device receives power from the USB port. On the road, Duracell vehicle inverters supply AC power to energy-hungry devices such as laptops, portable office equipment and small appliances, while the USB charge port handles charging tasks for tablets, phones, GPS units and other handheld equipment.

A focus of much attention was the Energy Efficient 90-Watt Universal Laptop Adapter, which uses proactive power-saving tip technology to virtually eliminate standby power drain when the laptop is not in use. The potential cumulative energy savings as this adapter enters the market can reduce annual carbon emissions by up to five million pounds per million adapters sold, making the Energy Efficient Adapter a smart choice for environmentally conscious consumers.

Sleek, upscale case designs add immediate visual appeal and portability to all of the new inverters and adapters, while ultra-quiet operation and carefully configured ergonomics provide a comfortable, uncomplicated user experience.

Battery-Biz also presented its new environmentally friendly Duracell packaging at the CES meetings, which will be applied to the new products as they are brought to distribution. The improved packaging design reduces the use of plastic by up to eighty percent and incorporates many important “green” materials such as 100% post-consumer recycled paper and plastic, water soluble adhesive, and pollution-reducing soy based inks.

“We’ve created a winning combination of leading-edge technology and user friendliness with these new adapters and inverters that make it easy for anyone to enjoy their favorite devices anywhere they choose”, said Dave Derse. “We expect great things in 2011 as these new products hit the market”.

To learn more about Battery-Biz partnership opportunities and products, please visit www.battery-biz.com.

To learn more about Battery-Biz partnership opportunities and products, please visit www.battery-biz.com.

About Battery-Biz Inc.

Battery-Biz Inc., established in 1988, manufactures and distributes rechargeable power products from its headquarters located in Camarillo, CA. Battery-Biz’s products are sold worldwide under the Hi-Capacity® brand name and include batteries, adapters, and chargers for laptops, camcorders, digital cameras, iPod, cell phones, cordless phones, UPS devices, power tools, PDA’s, and other consumer electronic devices. Battery-Biz is the licensed partner and exclusive supplier for DURACELL® brand rechargeable camcorder, digital camera, laptop and iPod battery packs.

For more information about Battery-Biz and the DURACELL power product line, please visit www.battery-biz.com and www.duracelldirect.com, or contact Jessie Revlin, Director of Marketing at (805)437-7703.